DIY FAME TEAM
Vowing to do whatever it takes to experience and understand fame, 'ordinary' Dave embarks on a extraordinary journey that traverses the fantasy world of foreigner showbiz in Japan and obscure online celebrity niches. Will he make it as a foreign celebrity, or will he plummet in the depths of internet humiliation?
LACHY & LOUIS
Mates (and provocateurs) Louis and Lachy are along under the provision that Dave live up to his promise of doing 'whatever it takes' to get famous. In an operation that milks them of time, money and emotional energy, they take their role as accomplices very seriously... But they also want to push Dave to the brink.
CROSS-DRESSING ROCK GOD
Rick 'Ladybeard' Magarey is an Adelaide-born cross-dressing, heavy-metal singing sensation, who is taking Japan by storm, having amassed 60,000 Twitter followers in his first six months in the country. But his extravagant facade masks a deep secret.
20-year-old Japanophile Kelsey left everything behind in Canada to pursuit an unlikely dream of becoming a famous Jpop idol. She makes an incredible first step, joining emerging group Hajirai Rescue. But the idol scene is not for the faint-hearted, and recognition may have a price.
Bob 'The Beast' Sapp is a 6"5, 156KG, American fighter and TV superstar in Japan, best known for his self-described 'big and dumb' persona. With his persona-defining fighting career at tail-end, he must prove his relevance to the entertainment world.